06.29.09

I love Mondays

Posted in Uncategorized at 11:26 am by Write Associate

As my subject line declares, I love Mondays.

Yes, okay, I know you’re really hating me right about now or, at the very least, willing to write me off as a crazy person, but please hear me out. I used to hate Mondays. Actually, I even hated Sundays because I knew Monday was coming!

But then I changed my point of view, and now Monday and I are fast friends.

Now I look at Mondays as a chance to start fresh with a clean slate. If I blew off my marketing goals last week or maybe wasn’t as productive as I’d like to be, every Monday provides me with the opportunity to make things right.

I can dust off the old treadmill and kick-start my exercise regime or I can stick to my marketing goals and really commit to growing my business.

If you’re like many people, you plan to make major changes once a year, right about the time that New Year’s Resolutions come around. But that just sets you up for failure, because if something happens to derail your plans (which is highly likely), then you wind up feeling deflated and defeated, and you may even wait another whole year to do anything about it.

But if you open your eyes to the opportunities that the start of each week presents to you, you just might find yourself making positive changes in your life.

Heck, you just might become a Monday lover yourself.

What are your thoughts? Do you love Mondays? Hate ‘em? Please share!

06.23.09

Oh, the influence of Twitter…

Posted in Uncategorized at 3:07 pm by Write Associate

The rapidly exploding popularity of social marketing sweetheart Twitter has led one screenwriter to land a movie deal. Yes, that’s right. His conversations with his Twitter Peeps sparked a creative idea in Twitterer David Niall Wilson, a published author. Since the idea was born on Twitter, Wilson welcomed his Twitter followers in for a behind-the-scenes look at his script as it developed.

The screenplay has since been completed, and production on the movie began in June. You can bet his followers will be lining up to see this movie that they helped inspire and watched unfold, so Wilson has created for himself a devoted following. All thanks to a few well-positioned posts on Twitter.

What’s more interesting is that, according to the blog post where I found the info on the Twitter-inspired movie, “nearly every part of the deal was transacted via Twitter.” Definitely shows the power of this amazing social networking medium!

There are a world of possibilities out there for you, too. Maybe you won’t be writing the next great American screenplay, but perhaps a conversation on Twitter will inspire your next blog post or newsletter topic. Or maybe it will even get the wheels turning for the perfect angle for a book that you can sell for passive income.

No matter the case, you will almost certainly walk away with a few new friends, some great business ideas, and a laugh or two along the way. Isn’t it time you start Twittering already?

06.22.09

Can you catch my mistakes?

Posted in Uncategorized at 2:08 pm by Write Associate

As a professional writer/editor, you would think that I would never make a mistake in my own writing, right? After all, I spend my working hours carefully critiquing the work of others for spelling and grammar errors, so my own writing should, by nature, be picture perfect. Right? Unfortunately, not so much.

Just this morning, I fired off an email to a client, a fellow writer whose work I regularly proofread and edit. When I read her response, I happened to glance down at my original email and – oh, the horrors – stumbled across a glaring grammatical error. One that my little red pen (or, rather, Microsoft Word’s little red tracked changes marker) would quickly catch in a client’s article, web copy, etc. But there it sat, overlooked and dangling in cyberspace for all the world too see (okay, not all the world, but an important client, whose confidence in my editing abilities could have easily been shaken).

So, the point is that I made a mistake – a simple mistake that could have easily been caught had I taken the time to proofread my own work. Nobody’s perfect, so if you catch a mistake, chock it up to a learning experience and do everything you can to avoid messing up in the future.

Let me clarify: I don’t mean to say that you have a free pass to the sheer laziness that I faced this morning. The next time you’re sending an email or other semi-informal document to a client, PLEASE don’t make my mistake. Clients notice these things. And if your writing something that is going to be published for all the world to see (like an article, blog post, website copy, etc.), you might want to consider asking a trusted friend, colleague, or professional editor to look it over first. Takes a little more time, sure, and maybe a small investment, but the end results are worth it.

Tip of the day: Find a business buddy to proofread your writing, and you in turn can proofread theirs. It can be near impossible to catch our own mistakes, so having another set of eyes can never hurt. And if you work out a you-scratch-my-back, I’ll-scratch-yours type of deal, everybody wins.

Bonus: Can you catch the two grammatical errors in this blog post? Yes, I put them in there on purpose…you better believe I’m going to be checking and triple-checking my writing from now on! If you catch them, reply directly to this post or email me at tammim at writeassociate.com.